Retail Advertising

The Client: Cornell's Jewelers
The Agency: Tipping Point Communications
The Assignment: Develop an approach that makes the connection between giving a gift and the significance of the emotion and occasion for giving it.
The Answer: Don't show jewelry. Instead show the people and have them share their story behind a significant moment they gave a piece of jewelry.

cornell's jewelers - start your story

cornell's jewelers - the proposal

The Client: Viking International Furniture
The Agency: Sundance Marketing
The Assignment: Build a brand that exemplifies quality and service.
The Answer: Create spots with David LeVant that support the elegance and beauty of the furniture from showroom floor to living room floor.

viking branding

viking web video

The Client: Pure Hockey
The Agency: Direct
The Assignment: Provide production services to execute the client's concept and script.
The Answer: Bring the right people, the right tools and provide full editing services. The result, On time, on budget and happy clients.

sporting equipment

The Client: Lisa’s Liquor Barn
The Agency: Sundance Marketing
The Assignment: Carve out a unique position for a liquor store when high-brow and low-priced are already taken in the local marketplace.
The Answer: Create spots with David LeVant that support the new tagline, “The party starts right here,” in fun and meaningful ways. Any party. Whatever you need.